Advantages of Viral Videos

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Online marketing is more entertaining and full of unknowns these days as the latest technological advantages of viral videos are streaming live advertisements and mesmerizing visual effects, ultimately attracting the attention for a new or existing brand. However, with so many variations to develop viral videos, the creativity of some marketing strategies can get misunderstood causing more confusion than attraction. Which is why we address a few advantages of viral videos, to help you develop the right online marketing strategy for your brand.

Continuing the efforts of developing video content should remain strong with your goal to still make your video go viral. An article once compared the terms of investment-to-value ratio to viral videos, breaking them down to be the most economical efforts a brand can put out for itself. Even if only one video hits the charts for this industry, you’ve opened new doors and paved a new path for a good branding opportunity.

The key is to keep your brand on a good, and soon to be a great, path. We break down key strategies to show you the advantages of viral videos and the success that follows.

These viral videos can be the beginning to a new branding image for you, your book or your company, or these videos could be the key to rebuilding your brand.

Below we reveal three advantages of viral videos to highlight the importance and value your brand can take from this strategy. So take the time to consider the viral videos and how each of these advantages can help you and your brand.

Advantage 1: Serious Message Shared with Humor

Adding humor to the message of a brand or to a specific product will likely grab more viewers attention than a black and white video strictly selling off bullet points. Think about what grabs your attention while surfing the Internet, is it the colors, the words, the images, or is it the non-stop action, the voices or the music? It could be a blend of these things that draws in your attention, but ultimately its the humor and connections that keep your eyes glued to that screen and more importantly that message or product.

Take for instance this in-flight safety video “Fit to Fly” by Air New Zealand and starring Richard Simmons. Instead of hearing a monotone flight attendant blast the in-flight instructions over the airplane’s PA, this Fit to Fly video is literally a fitness video on flying safely. Adding humor to attract passengers attention to hear the serious message of flying safely is a brilliant video that has now gone viral.

A great video can still have the necessary information for your product or brand, but consider adding appropriate humor to attract and keep viewers attention of your message.

Advantage 2: Inexpensive

The cost of viral videos is very low, most are uploaded at no cost at all. While streaming online videos for free or at a low cost, you can also consider viral videos uploaded as a television commercial. However, consider the volume of investment that goes into primetime shows, networks and specific events airing on the television, and the costs that rise during these times.

If you’re on a budget then start your viral video campaign online. Stream from social media sites, or upload to other video sites like Metacafe. This particular video site connects your brand with targeted audiences by placing your video into their viral engine. With their well-known selection of videos and categories, the views of your video will likely reach a broader audience and more specifically your targeted audience.

Advantage 3: Entertaining

Entertaining your audience is key when attracting their attention span long enough to absorb your image or message, freshly preserving your brand in their minds. So whether your entertainment includes setting goals for your target market, creating contests or challenges, your audience is looking to be impressed with enjoyment.

Just look at the ALS Ice Bucket Challenge, which raised more than $100 million for this viral video challenge. Receiving more than 2.4 million unique video uploads to social media sites for this related Ice Bucket Challenge who knew the attraction of this video would have this outstanding success. It all began with that one click and 2.4 million actions later, this viral video is a success!

Accurate predictions of how far your video will go viral are highly unlikely, however what is likely is the advantages of viral videos. So utilize this information to your benefit and remember, it might only take one upload to build a successful brand.

 

Be Relieved From Christmas Shopping Stress

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Do you already feel the ice-cold breezy air? Hear “Jingle Bells” over televisions or radios or see bulk shoppers in your favorite malls? Don’t ask why, because it already Christmas time! Yes, Christmas is finally here! This is the time when people do Christmas Shopping as part of their preparation for gift giving, Christmas celebration and numerous Christmas parties. Yet, Christmas is so stressful because we tend to be very busy for the entire holiday season. So, how do we manage our stress? Below are five New Jersey residents who share their extraordinary views on how they cope up stress during Christmas season.

To keep away from stress, Anne Gadsden does Christmas Shopping in a contemporary way-that is through online shopping. Before she starts surfing the internet, she puts first a classic music on her CD player to give a light ambiance for her online shopping. Anne, a mother of three uttered that she had already done holiday shopping and started to do online shopping for relatives living outside New Jersey. She usually browsed Amazon and Buy.com when doing online shopping. She said she saved at least $25 because online companies usually offer free shipping. Above all, online shopping is indeed a stress free activity for holiday shopping.

The best way to avoid stress is to shop as early as possible according to Tasha Crimson. Tasha, a grandmother of eight asserted that she hates holiday shopping rush, so, she decided to shop all summer long to Independence Day to Labor Day all way up to Thanksgiving Day. Giving her self ample time to shop makes her free from stress. Besides, she does not want to freeze while running from store to store.

Bob Caprioti’s shopping style is something different. Perhaps, it might not his style but his wife’s. This man from Wanaque really hates shopping but his wife loves shopping. So, Bob simply delegates his wife to shop everything for their families, including of course the Christmas needs of their three children. In his family, it is his wife who is tasked to do shopping. He just lets his wife does what she wants and in return, his wife lets him does also what he wants. When Bob was asked: Does your wife purchase gifts for her and label it from Bob? He answered: “No, I don’t do that. It is my mother who does buying gifts for my wife. My mother loves also to shop, so I let her buy my presents for my wife. I usually accompany my mother to Willowbrook Mall during holiday seasons and other occasions, especially when I am required to give a gift for my wife. So, I am worry free because I have my mother to choose what is best for my wife!”

Shopping style can be very different, maybe because of our individuality or because of our unique beliefs. For instance, a lady named Angela Rodriguez of Fair Lawn does shopping right after Christmas festivity. So, when she was asked about her shopping style, Angela smiled and said, “Shopping style? I do not go shopping until the last day of Christmas. I always wait until after Christmas because my family came from Peru and we do have a big Feast of the Three Wise Men early in January. It’s the time when we get together. So, during Christmas, I just hang out with my friends in New York where I work. That’s basically the benefit of being single. Then, when New Year comes, I travel to Florida for a week or two just to be with my family. I usually travel without luggage because I ship it early, so, traveling is not painful and stressful for me,” said Angela.

Everybody loves to shop just like Tamara Williams. She loves to shop in a crowded stores or Malls. She might start shopping late but not that really late anymore. Tamara used to such holiday shopping rush because she is a full time University student at the same time a store keeper. It was Tamara’s hectic schedule that usher her to do a last hour shopping. Sometimes, she made final purchases at the stores until closing. Still, Tamara enjoys shopping for Christmas holiday!

Work From Home and Make $100,000 Per Year in the Recession!

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Considering working from home? Even when the economy looks its bleakest with people being laid off in the thousands, there are still people self-employed, working online and making more money than they ever dreamed. How?The Internet, with all its millions of people, hardly notices the US recession.Does $100,000 per year sound impossible to you? In a recession? Now what if you had access to the entire world? By working online, you open yourself up to millions upon millions of potential buyers, and therefore dollars. When your business is online, money can come from any direction with or without you. No clerks, no offices.But it’s not something you can just jump on. There are skills to be learned. Didn’t your first job require you to learn a couple things? Successful companies are basically giving away information to anyone that’s seeking it to get them on the online career bandwagon. But be wary of multi-level marketing schemes that will sap you of your precious time and money at the worst possible time.With people going online all over the world all the time, the potential cash flow is never stopped. Wouldn’t it be nice to have a 24/7 business that you didn’t even have to be there to make money? Like the business world, the Internet is susceptible to occasional fluctuations, but if you have some expert guidance, all is well.A lot of people never even stop to think about how their bosses got to be where they are or how multi-millionaires had to have started out. They were people that just decided enough was enough: they had to start their own business and live on their terms. As tacky as it is, you have to think outside the box to make it in this world anymore.Bosses want to keep from you the two secrets of your freedom: knowledge and hard work (for now). How would you feel if you hired your boss? Then fired him? No more alarms, no more meetings, and all the vacation time you can take. Become a leader, not a follower, and bring business to you.